What is A CFP®?

Most people think all financial planners are “certified,” but this isn’t true. Just about anyone can use the title “financial planner.” In order to call themselves a CERTIFIED FINANCIAL PLANNER® professional, these advisors must meet rigorous education, examination and experience requirements and commit to high ethical and professional standards.

Fiduciary Duty
As a CFP® Professional, I am bound by the fiduciary responsibility to place your interests ahead of my own. This also means that I must do my best to make sure my investment advice is given using accurate and complete information, and that the analysis is as thorough and accurate as possible.  I am held to a higher standard than suitability, which means that my advice must not only be suitable, but it must also be customized for each client’s unique needs.  

All CFP® professionals commit to CFP Board to act as a fiduciary, and therefore act in their client’s best interests at all times when providing financial advice. This means your CFP® professional has made a commitment to CFP Board to: 

• Place your interests above their own interests, or the interests of their firm. 
• Disclose conflicts of interest to you, obtaining your informed consent and properly managing the conflict. 
• Continue to put your interests first, even when acting under a conflict of interest. 
• Comply with the terms of the client engagement and follow your directions, so long as they are reasonable and lawful. 
• Act with care, skill, prudence and diligence based on your goals, risk tolerance, objective, financial status and personal circumstances.

Competitive Compensation: 

As independent advisors with our broker dealer, LPL Financial, we have no sales quotas to meet and no loyalty to any one company, allowing us to offer customized solutions. We make personalized recommendations tailored to the needs and goals of each individual client, and through relationships with a number of industry-leading investment companies and insurance providers, we recommend only those products and services that can be tailored to suit our clients' unique needs.